The Business of Football: How Clubs Make Money

Football clubs operate as businesses, generating revenue through multiple streams to sustain themselves and compete at the highest levels. While the passion for the sport drives clubs, financial strength determines their success. Clubs earn money through broadcasting rights, sponsorship deals, matchday revenue, player transfers, merchandise sales, and commercial activities. Broadcasting Rights One of the most…

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Will IPL 2025 Set a New Benchmark for Advertising Revenue?

The Indian Premier League (IPL) has consistently been a financial juggernaut, setting new standards in advertising revenue with every edition. As IPL 2025 approaches, stakeholders from various industries are keenly watching whether this season will surpass previous records and establish a new benchmark in the world of sports advertising. With an expanding digital audience, evolving…

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Is T20 Cricket Killing Test Cricket?

Cricket, a game rich in history and tradition, has evolved dramatically over the years. From the five-day Test matches that once defined the sport to the fast-paced excitement of Twenty20 (T20) cricket, the game has seen a significant shift in dynamics. While T20 cricket has brought in new audiences, increased commercial opportunities, and changed the…

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